Fulton Homes News

  • Share

Fulton Homes '2 Seconds Is Too Long' Campaign Continues to
Provide Valley Families with Pool Safety Tips and Events


Homebuilder's annual campaign targets drowning and water emergencies



On March 2nd, a 1 1/2-year-old boy tragically drowned in a residential pool in Phoenix. The boy's mom told police she had only lost track of the little boy for a very short time before another family member found him in the water and began performing CPR. Firefighters took the boy to a local hospital where he died. The child became the first drowning fatality of the year. According to Centers for Disease Control and Prevention, an average 3,536 people drown each year in the United States. One in five of those who drown are children 14 and under.

Sixteen years ago, Fulton Homes created its annual "2 Seconds is Too Long" campaign to remind adults that emergencies around water can occur in a split second. This year, Fulton Homes partnered with 92.3 KTAR FM and Arizona Sports 98.7 to conduct monthly water safety events at shopping malls around the Valley, through September. The program has become one of the homebuilder's most enduring programs. The kickoff for this year's program is April 19th, from 2 p.m. to 6 p.m. at Valley of the Sun YMCA. Arizona Sports 98.7 will be there and Valley residents can enter to win free YMCA swim lessons. Residents can also go to www.Fulton2seconds.com and register to win swim lessons.

"We created 2 Seconds is Too Long 16 years ago to raise awareness for families to watch their children and loved ones around water," said Doug Fulton, CEO of Fulton Homes. "Being watchful with children around water, teaching them to swim, having a pool fence and having an adult trained to preform CPR are critical for protection against drowning and near-drowning accidents. The dangers are real, and we want to continue doing everything we can to prevent another family tragedy. One is one too many."



[{"text": "Fulton Homes","href":"/news/fulton-homes","nodes":[{"text": "EPA Trifecta of Accolades 2020","href":"/news/fulton-homes/EPA-trifecta","state":{"selected":false}},{"text": "Indoor AirPLUS Award 2020","href":"/news/fulton-homes/indoor-air-plus-award-2020","state":{"selected":false}},{"text": "2020 ENERGY STAR® Partner of the Year","href":"/news/fulton-homes/2020-energy-star-partner-of-the-year","state":{"selected":false}},{"text": "2018 ENERGY STAR® Partner of the Year","href":"/news/fulton-homes/2018-energy-star-partner-of-the-year","nodes":[{"text": "Fulton Homes Energy Stars","href":"/news/fulton-homes/2018-energy-star-partner-of-the-year/2018-energy-stars","state":{"selected":false}}],"state":{"expanded":false,"selected":false}},{"text": "Indoor AirPLUS Award 2018","href":"/news/fulton-homes/indoor-air-plus-award-2018","state":{"selected":false}},{"text": "Fulton Homes New Patriotic Commercials","href":"/news/fulton-homes/new-patriotic-commercials","state":{"selected":false}},{"text": "SRP's Champions of Energy Efficiency","href":"/news/fulton-homes/champions-of-energy-efficiency","state":{"selected":false}},{"text": "Glennwilde Opening","href":"/news/fulton-homes/glennwilde","nodes":[{"text": "Maricopa Housing Market Rebound","href":"/news/fulton-homes/glennwilde/glennwilde_maricopa","state":{"selected":false}}],"state":{"expanded":false,"selected":false}},{"text": "2nd Fastest Growing Private Homebuilder","href":"/news/fulton-homes/fastest-growing","state":{"selected":false}},{"text": "Fulton Homes New Patriotic Commercial","href":"/news/fulton-homes/new-patriotic-commercial","state":{"selected":false}},{"text": "Cooley Station Flag Donation","href":"/news/fulton-homes/cooley-station-flag-donation","state":{"selected":false}},{"text": "Lakeview Trails Opening","href":"/news/fulton-homes/lakeview-trails","state":{"selected":false}},{"text": "Design Center Setting Trends","href":"/news/fulton-homes/design-center","state":{"selected":false}},{"text": "Energy Efficiency","href":"/news/fulton-homes/energy-efficient","state":{"selected":false}},{"text": "Builder 100 List 2019","href":"/news/fulton-homes/builder100","state":{"selected":false}},{"text": "Virtual Shopping","href":"/news/fulton-homes/virtual-shopping","state":{"selected":false}},{"text": "WaterSense Partner of the Year 2020","href":"/news/fulton-homes/water-sense-2020","state":{"selected":false}},{"text": "Escalante Silverado Pre-Sales","href":"/news/fulton-homes/escalante-silverado-pre-sales","state":{"selected":false}},{"text": "No Waiting, No Lottery Campaign","href":"/news/fulton-homes/no-waiting-no-lottery","state":{"selected":false}},{"text": "Escalante North Shore Pre-Sales","href":"/news/fulton-homes/escalante-north-shore-pre-sales","state":{"selected":false}},{"text": "Home Office Design Trends","href":"/news/fulton-homes/home-office-design-trends","state":{"selected":false}},{"text": "Fulton Promise","href":"/news/fulton-homes/fulton-promise","state":{"selected":false}},{"text": "Fulton Homes Healthy Homes","href":"/news/fulton-homes/healthy-homes","state":{"selected":false}},{"text": "New Home Market Trends","href":"/news/fulton-homes/mortgage-trends","state":{"selected":false}},{"text": "Three EPA Awards 2020","href":"/news/fulton-homes/3-epa-awards-2020","state":{"selected":false}},{"text": "Housing Starts and Sales 2020","href":"/news/fulton-homes/starts-and-sales-2020","state":{"selected":false}},{"text": "Barney Farms Master-Planned Community","href":"/news/fulton-homes/barney-farms","state":{"selected":false}},{"text": "Indoor Air Quality 2021 and Beyond","href":"/news/fulton-homes/indoor-air-quality-2021","state":{"selected":false}},{"text": "Design Center Trends for the New Year","href":"/news/fulton-homes/design-center-trends-2021","state":{"selected":false}},{"text": "New Home Design Trends 2021","href":"/news/fulton-homes/home-design-trends-2021","state":{"selected":false}},{"text": "Career Opportunities","href":"/news/fulton-homes/career-opportunities","state":{"selected":false}},{"text": "Building Healthy Homes","href":"/news/fulton-homes/building-healthy-homes","state":{"selected":false}},{"text": "Barney Farms Presales","href":"/news/fulton-homes/barney-farms-presales","state":{"selected":false}}],"state":{"expanded":true,"selected":false},"backColor":"#CCCCCC"},{"text": "Fulton Foundation","href":"/news/fulton-foundation","nodes":[{"text": "ALS Ice Bucket Challenge","href":"/news/fulton-foundation/als-ice-bucket-challenge","state":{"selected":false}},{"text": "Suns Charities 3-Point Zone 2018-19","href":"/news/fulton-foundation/3-point-zone-2019","state":{"selected":false}},{"text": "Water Safety","href":"/news/fulton-foundation/water-safety","nodes":[{"text": "2 Seconds is Too Long 2021","href":"/news/fulton-foundation/water-safety/2-seconds_2021","state":{"selected":false}},{"text": "Fence Patrol 2020","href":"/news/fulton-foundation/water-safety/article388","nodes":[{"text": "Fence Patrol Winner - Wilhelmy/Ortiz Family","href":"/news/fulton-foundation/water-safety/article388/wilhelmy-ortiz-family","state":{"selected":false}}],"state":{"expanded":false,"selected":false}},{"text": "Drowning Prevention Tips","href":"/news/fulton-foundation/water-safety/drowning-prevention","state":{"selected":false}}],"state":{"expanded":false,"selected":false}},{"text": "University Education","href":"/news/fulton-foundation/university-education","nodes":[{"text": "ASU gets $100M Gift","href":"/news/fulton-foundation/university-education/asu-100-million","state":{"selected":false}},{"text": "Mary Lou College of Educaton","href":"/news/fulton-foundation/university-education/mary-lou-fulton-college-of-education","state":{"selected":false}},{"text": "ASU Names Fulton Center","href":"/news/fulton-foundation/university-education/asu-fulton-center","state":{"selected":false}},{"text": "BYU College Renamed","href":"/news/fulton-foundation/university-education/byu-college-renamed","state":{"selected":false}}],"state":{"expanded":false,"selected":false}},{"text": "Youth Education","href":"/news/fulton-foundation/youth-education","nodes":[{"text": "Be KOOL Stay in School","href":"/news/fulton-foundation/youth-education/be-kool-stay-in-school","state":{"selected":false}},{"text": "Teacher of the Week 2014-2015","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015","nodes":[{"text": "Teacher of the Year 2015 - Rachel MacDonald","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015/teacher-of-the-year-2015","state":{"selected":false}},{"text": "TOW Winner - Molly Singer","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015/molly-singer","state":{"selected":false}},{"text": "TOW Winner - Rae Ormsby","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015/rae-ormsby","state":{"selected":false}},{"text": "TOW Winner - Denise Murphy","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015/denise-murphy","state":{"selected":false}},{"text": "TOW Winner - Janet Brown","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015/janet-brown","state":{"selected":false}},{"text": "TOW Winner - Cassandra Anderson","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015/cassandra-anderson","state":{"selected":false}},{"text": "TOW Winner - Amy Derryberry","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015/amy-derryberry","state":{"selected":false}},{"text": "TOW Winner - Tammi Hausman","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015/tammi-hausman","state":{"selected":false}},{"text": "TOW Winner - Mark Aralica","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015/mark-aralica","state":{"selected":false}},{"text": "TOW Winner - Rachel MacDonald","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015/rachel-macdonald","state":{"selected":false}},{"text": "TOW Winner - Stacey Orest","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015/stacey-orest","state":{"selected":false}},{"text": "TOW Winner - Steve Norton","href":"/news/fulton-foundation/youth-education/teacher-of-the-week-2014-2015/steve-norton","state":{"selected":false}}],"state":{"expanded":false,"selected":false}},{"text": "Packs for Kids","href":"/news/fulton-foundation/youth-education/Packs-For-Kids","state":{"selected":false}},{"text": "S.O.S for Teachers School Supplies","href":"/news/fulton-foundation/youth-education/sos-for-teacher-supplies","state":{"selected":false}},{"text": "Stuff The Bus 2019","href":"/news/fulton-foundation/youth-education/stuff-the-bus-2019","nodes":[{"text": "Stuff The Bus 2019 Finale","href":"/news/fulton-foundation/youth-education/stuff-the-bus-2019/finale","state":{"selected":false}}],"state":{"expanded":false,"selected":false}},{"text": "Youth Assistance Foundation","href":"/news/fulton-foundation/youth-education/youth-assistance-foundation","state":{"selected":false}},{"text": "School Salute 2020-2021","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021","nodes":[{"text": "School Salute Winner Dylan Auer","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/september-winner-dylan-auer","state":{"selected":false}},{"text": "School Salute Winner Kyra O'Connor","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/september-winner-kyra-oconnor","state":{"selected":false}},{"text": "School Salute Winner Danielle Porten","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/september-winner-danielle-porten","state":{"selected":false}},{"text": "School Salute Winner Joseph Giacinto","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/october-winner-joseph-giacinto","state":{"selected":false}},{"text": "School Salute Winner Avery Kronz","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/october-winner-avery-kronz","state":{"selected":false}},{"text": "School Salute Winner Justin Harvey","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/october-winner-justin-harvey","state":{"selected":false}},{"text": "School Salute Winner Sydney Swanson","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/october-winner-sydney-swanson","state":{"selected":false}},{"text": "School Salute Winner Men Dung","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/november-winner-men-dung","state":{"selected":false}},{"text": "School Salute Winner Jesus Bustamente","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/november-winner-jesus-bustamente","state":{"selected":false}},{"text": "School Salute Winner Amanda Albrecht","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/november-winner-amanda-albrecht","state":{"selected":false}},{"text": "School Salute Winner Sophia La Rue","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/november-winner-sophia-la-rue","state":{"selected":false}},{"text": "School Salute Winner Sonny Correa","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/november-winner-sonny-correa","state":{"selected":false}},{"text": "School Salute December Winners","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/school-salute-december-winners","state":{"selected":false}},{"text": "School Salute January Winners","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/school-salute-january-winners","state":{"selected":false}},{"text": "School Salute February Winners","href":"/news/fulton-foundation/youth-education/school-salute-2020-2021/school-salute-februuary-winners","state":{"selected":false}}],"state":{"expanded":false,"selected":false}},{"text": "Heroes of Home Schooling","href":"/news/fulton-foundation/youth-education/heroes-of-homeschooling","state":{"selected":false}}],"state":{"expanded":false,"selected":false}},{"text": "Books and Toys for Girls and Boys - 2020","href":"/news/fulton-foundation/article411","state":{"selected":false}},{"text": "Cause for Paws 2020","href":"/news/fulton-foundation/cause-for-paws-2020","state":{"selected":false}},{"text": "Fly the Flag 2020","href":"/news/fulton-foundation/fly-the-flag-2020","state":{"selected":false}},{"text": "Philanthropy","href":"/news/fulton-foundation/philanthropy","nodes":[{"text": "2010 Hearthstone Humanitarian Award","href":"/news/fulton-foundation/philanthropy/hearthstone-humanitarian-award","state":{"selected":false}},{"text": "50 Most Generous of 2007","href":"/news/fulton-foundation/philanthropy/50-most-generous","state":{"selected":false}},{"text": "Teaching Others How to Give","href":"/news/fulton-foundation/philanthropy/teaching-other-how-to-give","state":{"selected":false}},{"text": "Chronicles of Philanthropy","href":"/news/fulton-foundation/philanthropy/chronicles-of-philanthropy","state":{"selected":false}}],"state":{"expanded":false,"selected":false}},{"text": "Katrina Relief Efforts","href":"/news/fulton-foundation/katrina","state":{"selected":false}},{"text": "Non Profit Submission Form","href":"/news/fulton-foundation/non-profit-submission-form","state":{"selected":false}},{"text": "Mary Lou Fulton","href":"/news/fulton-foundation/mary-lou","state":{"selected":false}},{"text": "Feed My Starving Children","href":"/news/fulton-foundation/fmsc","state":{"selected":false}},{"text": "Giving Back 2018","href":"/news/fulton-foundation/giving-back-2018","state":{"selected":false}},{"text": "Pick of the Litter Campaign","href":"/news/fulton-foundation/pick-of-the-litter","nodes":[{"text": "Pick of the Litter May Winners","href":"/news/fulton-foundation/pick-of-the-litter/potl-may-winners","state":{"selected":false}},{"text": "Pick of the Litter June Winners","href":"/news/fulton-foundation/pick-of-the-litter/potl-june-winners","state":{"selected":false}},{"text": "Pick of the Litter July Winners","href":"/news/fulton-foundation/pick-of-the-litter/potl-july-winners","state":{"selected":false}}],"state":{"expanded":false,"selected":false}},{"text": "Don't Fur-Get Your Pet","href":"/news/fulton-foundation/dont-fur-get","state":{"selected":false}},{"text": "Kiss Me I'm Irish Run 2020","href":"/news/fulton-foundation/kiss-me-im-irish","state":{"selected":false}},{"text": "Healthcare ThankYou","href":"/news/fulton-foundation/healthcare-thank-you","state":{"selected":false}},{"text": "Philanthropy 2020","href":"/news/fulton-foundation/philanthropy-2020","state":{"selected":false}},{"text": "Philanthropy 2021","href":"/news/fulton-foundation/philanthropy-2021","state":{"selected":false}}],"state":{"expanded":true,"selected":false},"backColor":"#CCCCCC"}]